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Catch More Bass During Tough Transitional Periods

In the springtime just prior to the spawn, bass fishing can be relatively easy as fish begin moving shallow and gorge themselves as their metabolism speeds up with rising water temperatures. However, during other transitional periods – like spring-to-summer and summer-to-fall – bass can be more difficult to dial in. In these situations, using electronics to map high percentage offshore locations and selecting the right lure set-up are absolutely critical to getting bites.

Yamaha Recognized Again for Excellence in Customer Satisfaction

AWARD MARKS COMPANY\’S SIXTEENTH CONSECUTIVE IN 2017 Yamaha Marine Group announced today from the Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has again recognized Yamaha with a CSI Award for excellence in customer satisfaction in the Outboard Engine category. This year’s award is the sixteenth consecutive, an achievement no other outboard manufacturer can claim.

Warm up for boating season at the Northwest Sportshow®

Ice-out season is coming soon, and that means boat show season is winding down. If you are looking for a new boat, or just need a cure to break the winter chill, there is a show like none other happening in Minneapolis. It’s the Northwest Sportshow®, March 23-26, at the Minneapolis Convention Center. A spring tradition for 84 years, the show is the best place to find everything you and your family need to gear up for outdoor adventures.

Meet the Skeeter Pros at Bassmaster Classic®

There is only one place bass fishing fans get the chance to meet their favorite pros while seeing them cast for the world championship title… and the chance is coming soon. Make plans now to attend the Bassmaster Classic®, March 24-26 in Houston with the competition playing out on Lake Conroe. The Classic has never been held there and with it come a couple of historical firsts you don’t want to miss.

For Cold Weather Bass, Try This Two-Lure Approach

Yamaha Pro Bobby Lane Alternates Jigs and Crankbaits in the Same Water By Be First Media Group By most standards, Florida-based pro Bobby Lane would be among the last to say he enjoys fishing cold winter water, but just the opposite is true. The veteran Yamaha Pro has developed a two-lure approach that has nearly taken him to victory in the last two Bassmaster Classics,® both conducted in extremely cold weather.

ChatterBaits a Key for Early Season Bass

When the ChatterBait bladed jig burst onto the scene in 2006, many anglers considered it another ‘flash in the pan’ lure that would quickly slide off the radar, as seems to be so common in the fishing world. However, over the last ten years, this unique spinner/jig hybrid has carved out a permanent spot in the tackle boxes of most serious bass anglers and has repeatedly been a top producer in bass tournaments—particularly early in the year during ‘pre-spawn’ conditions.

Yamaha’s new F25

Today’s hot angling trend toward fishing skinny inshore backwaters with lightweight tackle just got a lift from Yamaha. Meet the all-new F25. This updated 25 horsepower outboard is the ticket to accessing remote fishing spots like never before.

Skeeter Recognized Again for Excellence in Customer Satisfaction

Skeeter, a leader in performance fishing boats, announced today from the Miami International Boat Show® that the National Marine Manufacturers Association

See What’s New with Yamaha Outboards

Getting to see shiny new boats at a boat show is a given. What’s not is getting to take a test ride, and do it in sunny, warm weather.

Key West Fishing is Best When Going with the Pro’s

The stunning waters of Key West call to anglers out there. But putting together that absolute perfect fishing trip—teaming